The Underwear Thesis from Joanna @ Jojotastic

The Underwear Thesis from Joanna @ Jojotastic

How To Properly Wash & Care for Your Underwear

Preserve the fit, protect the fabric AND get your money’s worth 💸

Joanna Hawley-McBride's avatar
Joanna Hawley-McBride
Jun 26, 2025
∙ Paid

I’m out here waxing poetic about underwear that costs $20 a pop (hello, EVRY), so you better believe I am serious about taking care of them so they last as long as possible! If you’ve ever pulled your favorite pair out of the dryer only to find it stretched out, misshapen or mysteriously two sizes smaller (or all of the above)… this post is for you.

Jok…

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